Business School with Sharran Srivatsaa

Episode 166

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Published on:

1st Aug 2023

The Continuous Sales Machine

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Do you wake up each morning wondering how to get new clients? The world of digital marketing is continuously evolving. The old ways of selling and serving customers no longer work for many brands. This is a sign for many businesses to figure out a way to build a continuous sales machine. What if someone gives you the three key pieces to attract your ideal customer and sell on autopilot?

Today is your lucky day because Sharran takes you behind the scenes on the three things you must understand to set up a continuous sales machine. He also explains the 5-star prospect formula, which will help you identify prospects willing to raise their hands and work with you. Tune in and take advantage of this powerful episode.

“The way you have a continuous sales machine is you have some way of attracting your ideal avatar in the most generic way, and then you tell stories, use content, use ideas to nurture to activate aspiration.”

- Sharran Srivatsaa

Timestamps:

03:17 The three key pieces to attract prospects, make them love you, and sell stuff on autopilot

04:01 A real estate example of looking at the three key pieces of marketing

07:13 Understanding the 5-star prospect formula

10:15 How to attract the right avatar (a conversation with Alex Hormozi)

14:09 How to make your avatar see and feel their aspiration

14:49 Five ways to tell stories to activate your avatar's aspirations

17:39 The effect of activating your avatar's aspirations

18:01 How to have a continuous sales machine

18:16 Recap of today's episode

Resources:

- BSP Episode 139: The 5-Star Prospect Formula

- ARC Multifamily Real Estate Investing

- Join the 10K Wisdom Private Partner Podcast, now available to you for free

- The Real Brokerage

- Top Agent Power Pack

- Sharran's Partnership Program

- Grab Sharran’s 4-Week MBA for Free

Connect with Sharran:

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About the Podcast

Business School with Sharran Srivatsaa

Business School is hosted by Sharran Srivatsaa, President of Real (TSX: REAX) (NASDAQ: REAX), the fastest-growing, publicly-traded, real estate brokerage in the world. Sharran grew Teles Properties by 10x in 5 years to $3.4 Billion in sales and eventually sold the business to Douglas Elliman. Sharran is also an accomplished “deal guy” and private equity investor. He is the Chairman of private equity firm Highland Prime which focuses on investing in service-businesses and also the Chairman of ARC Multifamily Group which focuses on value-add multifamily investment projects.

Sharran is a former Goldman Sachs and Credit Suisse banker and a sought after keynote speaker and is the creator of the wildly-popular 5am Club call for Entrepreneurs.

On this podcast, Sharran shares his best secrets on how to grow your business strategically, how to build your brand elegantly, most importantly integrate the profits in your business with an overall joyful life.

For more free resources visit Sharran.com

About your host

Sharran Srivatsaa

Sharran is a serial entrepreneur, sought after keynote speaker, and a respected thought-leadership resource for publications such as the Wall Street Journal, SUCCESS magazine, Huffington Post and Forbes.

While Sharran has had 5 exits in the last 19 years, and also a several humbling failed investments and business initiatives. He talks all about them on his top rated Spotify podcast, Business School.

Most recently, Sharran led Teles Properties’ unprecedented 10x growth over 5 years and a 4-year consecutive streak on the Inc. 500 fastest growing companies list resulting in its acquisition by national real estate powerhouse Douglas Elliman.

Prior to Teles, Sharran worked at both Goldman Sachs and Credit Suisse, where he collaborated with management teams of fast-growing businesses around the country on investment advisory and corporate strategy. Sharran also spent several years building recreational programs in the Caribbean, Middle East, and Hawaii for some of the finest international resorts such as the Four Seasons and Ritz-Carlton, also has deep experience working with technology companies such as Lightera (acquired by CIENA) and Obopay, a fast-growth mobile payments company.

Sharran is a Principal at Srilo Ventures, a multi-factor private investment fund that focuses investing in and advising technology companies and operating businesses in the consumer space. Having successfully completed many acquisitions, joint-ventures, management buyouts, mergers, and capital raises, Sharran serves as a director and advisor on numerous company boards.

He is also a member of the Genius Network, the highest-level marketing mastermind in the world led by whizkid Joe Polish, and also a member of Young President’s Organization (YPO).

After competing on the professional tennis tour, Sharran received his Bachelor’s degree in Computer Science from Luther College and his MBA with Honors from Vanderbilt University.