Business School with Sharran Srivatsaa

Episode 48

full

Published on:

27th Apr 2021

How to Build an Honest and Profitable Brand

What steps have you taken to build an honest and profitable brand? When creating a business, most entrepreneurs spend a lot of time thinking about their product and making money. There’s nothing wrong with it, except that it should not be the first thing on your mind. Think about your brand. How do your customers feel about it? Get insights from Sharran and Dean Aguilar as they talk about building an honest and profitable brand. Customer perception is a vital part of the equation for creating a successful brand. If you want to learn how Sharran built his brand and how you can do the same, don’t miss this value-packed episode.

Get The CEO Playbook: ceoplaybook.com and get inside the 10K Wisdom Private Podcast.

“I believe that ordinary people can build extraordinary companies. I believe in the underdog.”

- Sharran Srivatsaa

Timestamps:

00:00 From unknown to building a successful brand

02:40 It is your responsibility to design your brand

04:12 What are you in the service of

11:07 How Sharran built a better company culture

16:15 What to do when it feels like you’ve lost your identity

22:24 Sharran’s terrible mistakes that almost ruined him

27:30 The one thing that saved Sharran

28:51 Building your social media strategy

44:25 The CEO Playbook + 10K Wisdom Private Podcast

47:58 Do not suffer in silence

Resources:

- Grab Sharran’s 4-Week MBA for Free

- Get The CEO Playbook

Connect with Sharran:

Next Episode All Episodes Previous Episode

Listen for free

RSS Feed

Show artwork for Business School with Sharran Srivatsaa

About the Podcast

Business School with Sharran Srivatsaa

Business School is hosted by Sharran Srivatsaa, President of Real (TSX: REAX) (NASDAQ: REAX), the fastest-growing, publicly-traded, real estate brokerage in the world. Sharran grew Teles Properties by 10x in 5 years to $3.4 Billion in sales and eventually sold the business to Douglas Elliman. Sharran is also an accomplished “deal guy” and private equity investor. He is the Chairman of private equity firm Highland Prime which focuses on investing in service-businesses and also the Chairman of ARC Multifamily Group which focuses on value-add multifamily investment projects.

Sharran is a former Goldman Sachs and Credit Suisse banker and a sought after keynote speaker and is the creator of the wildly-popular 5am Club call for Entrepreneurs.

On this podcast, Sharran shares his best secrets on how to grow your business strategically, how to build your brand elegantly, most importantly integrate the profits in your business with an overall joyful life.

For more free resources visit Sharran.com

About your host

Sharran Srivatsaa

Sharran is a serial entrepreneur, sought after keynote speaker, and a respected thought-leadership resource for publications such as the Wall Street Journal, SUCCESS magazine, Huffington Post and Forbes.

While Sharran has had 5 exits in the last 19 years, and also a several humbling failed investments and business initiatives. He talks all about them on his top rated Spotify podcast, Business School.

Most recently, Sharran led Teles Properties’ unprecedented 10x growth over 5 years and a 4-year consecutive streak on the Inc. 500 fastest growing companies list resulting in its acquisition by national real estate powerhouse Douglas Elliman.

Prior to Teles, Sharran worked at both Goldman Sachs and Credit Suisse, where he collaborated with management teams of fast-growing businesses around the country on investment advisory and corporate strategy. Sharran also spent several years building recreational programs in the Caribbean, Middle East, and Hawaii for some of the finest international resorts such as the Four Seasons and Ritz-Carlton, also has deep experience working with technology companies such as Lightera (acquired by CIENA) and Obopay, a fast-growth mobile payments company.

Sharran is a Principal at Srilo Ventures, a multi-factor private investment fund that focuses investing in and advising technology companies and operating businesses in the consumer space. Having successfully completed many acquisitions, joint-ventures, management buyouts, mergers, and capital raises, Sharran serves as a director and advisor on numerous company boards.

He is also a member of the Genius Network, the highest-level marketing mastermind in the world led by whizkid Joe Polish, and also a member of Young President’s Organization (YPO).

After competing on the professional tennis tour, Sharran received his Bachelor’s degree in Computer Science from Luther College and his MBA with Honors from Vanderbilt University.