Episode 272

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Published on:

12th Aug 2025

Underdog Growth System

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How do you create a marketing system that works and brings in clients while you sleep? In this episode, Sharran reveals his Underdog Growth System, a powerful framework for those who want to grow without the burnout associated with constantly hustling. 


Drawing from his experience scaling billion-dollar companies, Sharran breaks down the mindset shifts, real-life strategy, and the motivation you need to turn your underdog status into explosive growth. 


If you’ve ever felt like the odds were stacked against you, this is the playbook you’ve been waiting for. Tune in and discover how to leverage your grit, outgrow your competition, and build something great. 


“You don't need to hustle. You just need to build something different–you just need to have some kind of plan.”

- Sharran Srivatsaa


Timestamps:

02:32 - Do you have a clear and compelling offer?

04:15 - The power of the one thing: One campaign, one goal

05:23 - Talk to one person and use their language

06:35 - Sell the outcome, not the tool

08:19 - Post where the money is

09:16 - Do you have a follow-up system in place?

10:25 - How to replicate one big idea 

12:08 - Treat your marketing campaign like a product

15:14 - How to build a lead sprinkler system

16:32 - Why ship it broken is the way to go


Resources:

- Sharran's Email Sprinkler System - https://sharran.com/wp-content/uploads/2021/10/Side-Email-Sprinker-Sample-Email-Structures.pdf

- The Next Billion by Sharran Srivatsaa - https://sharransrivatsaa.substack.com/

- Acquisition.com -  https://www.acquisition.com/

- Join the Future Proof Community - https://futureproofsecrets.com/

- The Real Brokerage - https://www.joinreal.com/

- Top Agent Power Pack - https://sharran.activehosted.com/f/121

- The 5am Club - https://sharran.com/5amclub/

- Join the 10K Wisdom Private Partner Podcast, now available to you for free - https://www.highlandprime.com/optin-10k-wisdom

- Join Sharran's VIP Community - https://sharran.com/vip/

- ARC Multifamily Real Estate Investing - https://arcmf.com/

- Sharran's Partnership Program - https://www.highlandprime.com/

- Grab Sharran’s 4-Week MBA for Free - https://sharran.com/4weekmba/


Connect with Sharran:

- Facebook - https://www.facebook.com/likesharran

- Instagram - https://www.instagram.com/sharransrivatsaa/

- X - https://x.com/sharran

- LinkedIn - http://www.linkedin.com/in/sharran

- YouTube - https://www.youtube.com/channel/UCzpl_gT1bVB1iNZl9yQbWuA?sub_confirmation=1

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About the Podcast

Business School with Sharran Srivatsaa
Business School with Sharran Srivatsaa is the no-fluff, tactical podcast for founders, operators, and underdogs who want to grow with clarity, intention, and results. Hosted by entrepreneur, investor, and operator Sharran Srivatsaa—President and Managing Partner at Acquisition.com—this show cuts through the noise to deliver real-world strategies from someone who's built and exited five companies across multiple industries.

Sharran has helped scale two billion-dollar businesses, served as President of Real (NASDAQ: REAX), and led the 10x growth and sale of Teles Properties to Douglas Elliman (NYSE: DOUG). He brings lessons from Wall Street to Main Street, sharing what actually works—because he’s lived through what doesn’t.

Every episode offers simple, actionable playbooks for those who want to build extraordinary companies without the chaos. Whether you're a scrappy operator, a first-time founder, or a seasoned executive, Business School with Sharran Srivatsaa is your blueprint for building with purpose and winning on your terms.

For more free resources, visit Sharran.com

About your host

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Sharran Srivatsaa

Sharran is a serial entrepreneur, sought after keynote speaker, and a respected thought-leadership resource for publications such as the Wall Street Journal, SUCCESS magazine, Huffington Post and Forbes.

While Sharran has had 5 exits in the last 19 years, and also a several humbling failed investments and business initiatives. He talks all about them on his top rated Spotify podcast, Business School.

Most recently, Sharran led Teles Properties’ unprecedented 10x growth over 5 years and a 4-year consecutive streak on the Inc. 500 fastest growing companies list resulting in its acquisition by national real estate powerhouse Douglas Elliman.

Prior to Teles, Sharran worked at both Goldman Sachs and Credit Suisse, where he collaborated with management teams of fast-growing businesses around the country on investment advisory and corporate strategy. Sharran also spent several years building recreational programs in the Caribbean, Middle East, and Hawaii for some of the finest international resorts such as the Four Seasons and Ritz-Carlton, also has deep experience working with technology companies such as Lightera (acquired by CIENA) and Obopay, a fast-growth mobile payments company.

Sharran is a Principal at Srilo Ventures, a multi-factor private investment fund that focuses investing in and advising technology companies and operating businesses in the consumer space. Having successfully completed many acquisitions, joint-ventures, management buyouts, mergers, and capital raises, Sharran serves as a director and advisor on numerous company boards.

He is also a member of the Genius Network, the highest-level marketing mastermind in the world led by whizkid Joe Polish, and also a member of Young President’s Organization (YPO).

After competing on the professional tennis tour, Sharran received his Bachelor’s degree in Computer Science from Luther College and his MBA with Honors from Vanderbilt University.