Business School with Sharran Srivatsaa

Episode 112

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Published on:

19th Jul 2022

The Fastest Way to Get Famous

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"Fame is the most efficient business model." You must have heard that statement before. And it's okay to be famous. Fame allows you to do more good, stand out from the crowd, make more money, and draw attention to your cause. Fame is a good thing when it's done the right way. So how do you become famous? In this episode, Sharran walks us through his 3-step process on the fastest way to get famous. Once you understand this process, you can make it work with a lot of ease.

If you're interested in how Sharran's Partnership Program works, visit: HIGHLANDPRIME

“Fame is a good thing when it's done the right way.”

- Sharran Srivatsaa

Timestamps:

00:00 The most efficient business model

02:20 It's okay to be famous

04:35 A story about Hal Elrod that explains mindshare, timeshare, and the power of association

07:58 Step #1: How to occupy mindshare

14:51 Step #2: Dominate one platform

17:59 Step #3: Leverage other people's audiences

21:45 What being in someone else's show can do for you

23:26 The benefits of partnering with Sharran

24:14 Quick recap of today’s topic

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About the Podcast

Business School with Sharran Srivatsaa

Business School with Sharran Srivatsaa is the no-fluff, tactical podcast for founders, operators, and underdogs who want to grow with clarity, intention, and results. Hosted by entrepreneur, investor, and operator Sharran Srivatsaa—President and Managing Partner at Acquisition.com—this show cuts through the noise to deliver real-world strategies from someone who's built and exited five companies across multiple industries.

Sharran has helped scale two billion-dollar businesses, served as President of Real (NASDAQ: REAX), and led the 10x growth and sale of Teles Properties to Douglas Elliman (NYSE: DOUG). He brings lessons from Wall Street to Main Street, sharing what actually works—because he’s lived through what doesn’t.

Every episode offers simple, actionable playbooks for those who want to build extraordinary companies without the chaos. Whether you're a scrappy operator, a first-time founder, or a seasoned executive, Business School with Sharran Srivatsaa is your blueprint for building with purpose and winning on your terms.

For more free resources, visit Sharran.com

About your host

Sharran Srivatsaa

Sharran is a serial entrepreneur, sought after keynote speaker, and a respected thought-leadership resource for publications such as the Wall Street Journal, SUCCESS magazine, Huffington Post and Forbes.

While Sharran has had 5 exits in the last 19 years, and also a several humbling failed investments and business initiatives. He talks all about them on his top rated Spotify podcast, Business School.

Most recently, Sharran led Teles Properties’ unprecedented 10x growth over 5 years and a 4-year consecutive streak on the Inc. 500 fastest growing companies list resulting in its acquisition by national real estate powerhouse Douglas Elliman.

Prior to Teles, Sharran worked at both Goldman Sachs and Credit Suisse, where he collaborated with management teams of fast-growing businesses around the country on investment advisory and corporate strategy. Sharran also spent several years building recreational programs in the Caribbean, Middle East, and Hawaii for some of the finest international resorts such as the Four Seasons and Ritz-Carlton, also has deep experience working with technology companies such as Lightera (acquired by CIENA) and Obopay, a fast-growth mobile payments company.

Sharran is a Principal at Srilo Ventures, a multi-factor private investment fund that focuses investing in and advising technology companies and operating businesses in the consumer space. Having successfully completed many acquisitions, joint-ventures, management buyouts, mergers, and capital raises, Sharran serves as a director and advisor on numerous company boards.

He is also a member of the Genius Network, the highest-level marketing mastermind in the world led by whizkid Joe Polish, and also a member of Young President’s Organization (YPO).

After competing on the professional tennis tour, Sharran received his Bachelor’s degree in Computer Science from Luther College and his MBA with Honors from Vanderbilt University.