Episode 14

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Published on:

1st Sep 2020

The 3-Part Marketing Framework To Attract Your Clients On Auto-Pilot with Jessie Beaudoin

The best way to sell anything is to understand your audience, and our current technologies have created vast frameworks in which to do just that. However, there are right and wrong ways to do so, and many business owners either lose customers through abuse or miss out on attracting so many more. In this episode of Business School, Sharran talks with Jessie Beaudoin about how to utilize Google to understand human behavior, how to implement the A.R.T. approach, and the non-invasive way of collecting information so that your customers feel supported, not interrogated. Information may be abundant, but people are still rightfully deliberate with their time, so if you dedicate yourself to understanding them, they will return the favor.


“Inquiry type is a strong indicator of intent.”

- Jessie Beaudoin

In This Episode:

- What holds people back from tackling their ideas

- How to utilize Google trends to learn about human behavior

- How to implement the A.R.T. approach in the social media landscape

- Why you should pay attention to the specific way someone researches a topic

- The RIGHT way to collect information and build trust with potential customers

Connect with Jessie Beaudoin

Website

LinkedIn

Facebook

Twitter


Connect with Sharran:

Website

LinkedIn

Facebook

Instagram

Twitter

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About the Podcast

Business School with Sharran Srivatsaa
Business School with Sharran Srivatsaa is the no-fluff, tactical podcast for founders, operators, and underdogs who want to grow with clarity, intention, and results. Hosted by entrepreneur, investor, and operator Sharran Srivatsaa—President and Managing Partner at Acquisition.com—this show cuts through the noise to deliver real-world strategies from someone who's built and exited five companies across multiple industries.

Sharran has helped scale two billion-dollar businesses, served as President of Real (NASDAQ: REAX), and led the 10x growth and sale of Teles Properties to Douglas Elliman (NYSE: DOUG). He brings lessons from Wall Street to Main Street, sharing what actually works—because he’s lived through what doesn’t.

Every episode offers simple, actionable playbooks for those who want to build extraordinary companies without the chaos. Whether you're a scrappy operator, a first-time founder, or a seasoned executive, Business School with Sharran Srivatsaa is your blueprint for building with purpose and winning on your terms.

For more free resources, visit Sharran.com

About your host

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Sharran Srivatsaa

Sharran is a serial entrepreneur, sought after keynote speaker, and a respected thought-leadership resource for publications such as the Wall Street Journal, SUCCESS magazine, Huffington Post and Forbes.

While Sharran has had 5 exits in the last 19 years, and also a several humbling failed investments and business initiatives. He talks all about them on his top rated Spotify podcast, Business School.

Most recently, Sharran led Teles Properties’ unprecedented 10x growth over 5 years and a 4-year consecutive streak on the Inc. 500 fastest growing companies list resulting in its acquisition by national real estate powerhouse Douglas Elliman.

Prior to Teles, Sharran worked at both Goldman Sachs and Credit Suisse, where he collaborated with management teams of fast-growing businesses around the country on investment advisory and corporate strategy. Sharran also spent several years building recreational programs in the Caribbean, Middle East, and Hawaii for some of the finest international resorts such as the Four Seasons and Ritz-Carlton, also has deep experience working with technology companies such as Lightera (acquired by CIENA) and Obopay, a fast-growth mobile payments company.

Sharran is a Principal at Srilo Ventures, a multi-factor private investment fund that focuses investing in and advising technology companies and operating businesses in the consumer space. Having successfully completed many acquisitions, joint-ventures, management buyouts, mergers, and capital raises, Sharran serves as a director and advisor on numerous company boards.

He is also a member of the Genius Network, the highest-level marketing mastermind in the world led by whizkid Joe Polish, and also a member of Young President’s Organization (YPO).

After competing on the professional tennis tour, Sharran received his Bachelor’s degree in Computer Science from Luther College and his MBA with Honors from Vanderbilt University.