Episode 168

full
Published on:

15th Aug 2023

Perfect Lead Generation

Click Here to Get All Podcast Show Notes!

Getting the attention of your ideal customer is becoming more and more difficult. So you need a clear and effective lead generation strategy to succeed. Without customers, your business does not have any chance of surviving. What if someone tells you that they have the perfect lead-generation technique? Would you be interested in knowing what that is?


In this episode, Sharran shares the single strategy to drive perfect leads at zero cost into your business. He talks about what exactly this strategy is, how it works, and the step-by-step of how professionals do it. Tune in and learn how to implement this perfect lead-generation strategy. 


“I would rather lose money in my bank account than subscribers on my email list because it is a community, and the relationship that you built and nurtured over time–that is absolutely super hard to replace.”

- Sharran Srivatsaa


Timestamps:

04:07 The reason Sharran is good with emails 

06:56 How does the single list swap work?

09:47 What is the mega list swap, and how does it work?

10:43 How do you know the list is good, and why does it matter?

11:39 This is how Sharran participates in mega list swaps with his friends Jason Capital, Craig Ballantyne, Ian Stanley, and a few others

13:56 5 Tips to execute a list swap

17:31 Remember NOT to do this when performing a list swap


Resources:

- The Real Brokerage

- Join Sharran's VIP Community

- The Job of a CEO

- Join the 10K Wisdom Private Partner Podcast, now available to you for free

- ARC Multifamily Real Estate Investing

- The 5am Club

- Top Agent Power Pack

- Sharran's Partnership Program

- Grab Sharran’s 4-Week MBA for Free


Connect with Sharran:

- Facebook

- Instagram

- Twitter

- LinkedIn

- YouTube

Listen for free

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About the Podcast

Business School with Sharran Srivatsaa
Business School with Sharran Srivatsaa is the no-fluff, tactical podcast for founders, operators, and underdogs who want to grow with clarity, intention, and results. Hosted by entrepreneur, investor, and operator Sharran Srivatsaa—President and Managing Partner at Acquisition.com—this show cuts through the noise to deliver real-world strategies from someone who's built and exited five companies across multiple industries.

Sharran has helped scale two billion-dollar businesses, served as President of Real (NASDAQ: REAX), and led the 10x growth and sale of Teles Properties to Douglas Elliman (NYSE: DOUG). He brings lessons from Wall Street to Main Street, sharing what actually works—because he’s lived through what doesn’t.

Every episode offers simple, actionable playbooks for those who want to build extraordinary companies without the chaos. Whether you're a scrappy operator, a first-time founder, or a seasoned executive, Business School with Sharran Srivatsaa is your blueprint for building with purpose and winning on your terms.

For more free resources, visit Sharran.com

About your host

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Sharran Srivatsaa

Sharran is a serial entrepreneur, sought after keynote speaker, and a respected thought-leadership resource for publications such as the Wall Street Journal, SUCCESS magazine, Huffington Post and Forbes.

While Sharran has had 5 exits in the last 19 years, and also a several humbling failed investments and business initiatives. He talks all about them on his top rated Spotify podcast, Business School.

Most recently, Sharran led Teles Properties’ unprecedented 10x growth over 5 years and a 4-year consecutive streak on the Inc. 500 fastest growing companies list resulting in its acquisition by national real estate powerhouse Douglas Elliman.

Prior to Teles, Sharran worked at both Goldman Sachs and Credit Suisse, where he collaborated with management teams of fast-growing businesses around the country on investment advisory and corporate strategy. Sharran also spent several years building recreational programs in the Caribbean, Middle East, and Hawaii for some of the finest international resorts such as the Four Seasons and Ritz-Carlton, also has deep experience working with technology companies such as Lightera (acquired by CIENA) and Obopay, a fast-growth mobile payments company.

Sharran is a Principal at Srilo Ventures, a multi-factor private investment fund that focuses investing in and advising technology companies and operating businesses in the consumer space. Having successfully completed many acquisitions, joint-ventures, management buyouts, mergers, and capital raises, Sharran serves as a director and advisor on numerous company boards.

He is also a member of the Genius Network, the highest-level marketing mastermind in the world led by whizkid Joe Polish, and also a member of Young President’s Organization (YPO).

After competing on the professional tennis tour, Sharran received his Bachelor’s degree in Computer Science from Luther College and his MBA with Honors from Vanderbilt University.