Episode 32

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Published on:

12th Jan 2021

Learn Marketing from Australia's Best Marketer with Daniel Throssell

Build your email list. That’s what most marketing gurus would probably tell you. What do you send to people who join your list? How can you convince them to read your emails long enough to get to your offer? Would hiring a good copywriter serve you better? These are the questions that will be discussed by Sharran and his guest, Daniel Throssel, an engineer-turned-copywriter who pioneered the concept of Parallel Welcome  Sequence. He is better known as Australia’s Best Copywriter. Listen to this episode and find out why.  

“Pull up your sleeves, get your hands dirty and just do it.” - Daniel Throssell

In This Episode:

- Daniel’s story of starting with 40 subscribers to becoming “The Best Copywriter of Australia”

- Is the daily email concept still relevant in today’s world

- What’s with Sharran’s 5 AM Club

- Learn the psychology behind email sequencing

- Does text still fit in a world of videos, graphics, and short attention spans

- Building a portfolio you can be proud of

- Is copywriting pure talent or a learned skill

- Should you write emails every day

- How do you choose a good copywriter


Connect with - Daniel Throssell:

- Website


Connect with Sharran:

- Website

- LinkedIn

- Facebook

- Instagram

- Twitter

Listen for free

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About the Podcast

Business School with Sharran Srivatsaa
Business School with Sharran Srivatsaa is the no-fluff, tactical podcast for founders, operators, and underdogs who want to grow with clarity, intention, and results. Hosted by entrepreneur, investor, and operator Sharran Srivatsaa—President and Managing Partner at Acquisition.com—this show cuts through the noise to deliver real-world strategies from someone who's built and exited five companies across multiple industries.

Sharran has helped scale two billion-dollar businesses, served as President of Real (NASDAQ: REAX), and led the 10x growth and sale of Teles Properties to Douglas Elliman (NYSE: DOUG). He brings lessons from Wall Street to Main Street, sharing what actually works—because he’s lived through what doesn’t.

Every episode offers simple, actionable playbooks for those who want to build extraordinary companies without the chaos. Whether you're a scrappy operator, a first-time founder, or a seasoned executive, Business School with Sharran Srivatsaa is your blueprint for building with purpose and winning on your terms.

For more free resources, visit Sharran.com

About your host

Profile picture for Sharran Srivatsaa

Sharran Srivatsaa

Sharran is a serial entrepreneur, sought after keynote speaker, and a respected thought-leadership resource for publications such as the Wall Street Journal, SUCCESS magazine, Huffington Post and Forbes.

While Sharran has had 5 exits in the last 19 years, and also a several humbling failed investments and business initiatives. He talks all about them on his top rated Spotify podcast, Business School.

Most recently, Sharran led Teles Properties’ unprecedented 10x growth over 5 years and a 4-year consecutive streak on the Inc. 500 fastest growing companies list resulting in its acquisition by national real estate powerhouse Douglas Elliman.

Prior to Teles, Sharran worked at both Goldman Sachs and Credit Suisse, where he collaborated with management teams of fast-growing businesses around the country on investment advisory and corporate strategy. Sharran also spent several years building recreational programs in the Caribbean, Middle East, and Hawaii for some of the finest international resorts such as the Four Seasons and Ritz-Carlton, also has deep experience working with technology companies such as Lightera (acquired by CIENA) and Obopay, a fast-growth mobile payments company.

Sharran is a Principal at Srilo Ventures, a multi-factor private investment fund that focuses investing in and advising technology companies and operating businesses in the consumer space. Having successfully completed many acquisitions, joint-ventures, management buyouts, mergers, and capital raises, Sharran serves as a director and advisor on numerous company boards.

He is also a member of the Genius Network, the highest-level marketing mastermind in the world led by whizkid Joe Polish, and also a member of Young President’s Organization (YPO).

After competing on the professional tennis tour, Sharran received his Bachelor’s degree in Computer Science from Luther College and his MBA with Honors from Vanderbilt University.