Business School with Sharran Srivatsaa

Episode 126

full

Published on:

25th Oct 2022

VIP Upgrade

How do you get paid more by the people who already love you by doing the things you already do really, really well? In this episode, Sharran shares three specific ways to offer VIP upgrades. He has been using these models in his businesses and the businesses he advises. No matter what business you are in, you can definitely offer a VIP option. So, if Tony Robbins uses a VIP upgrade, what's stopping you from doing the same thing?

A VIP experience is super powerful. You will be surprised how many people are willing to pay more just to get a VIP Day with you, so go on and discover how you can craft your VIP offer today.

If you're interested in experiencing a VIP Day with Sharran, DM him on Instagram to get the details: https://www.instagram.com/sharransrivatsaa

Join the 10K Wisdom Private Partner Podcast, now available to you for free: https://www.highlandprime.com/optin-10k-wisdom

“I have personally never regretted taking a VIP option.”

- Sharran Srivatsaa

Timestamps:

00:00 Introduction

02:04 What is a VIP upgrade?

02:55 The three BIG ideas that Sharran will discuss today

03:20 How all of these came about

04:24 Here are some VIP upgrades Sharran has had a great experience with

05:12 #1: The Experience Upgrade

09:04 The Four Influencer Business Model and how to offer VIP upgrades

11:18 #2: The Access Upgrade

17:42 A simple way to offer a VIP upgrade if you're selling a course or a consulting program

18:23 #3: The Full Enchilada

23:16 Sharran's First VIP Day Experience

25:09 How to offer a VIP upgrade if you're a website builder or a CRM expert

26:07 Quick recap of today's episode

Resources:

- Sharran's Partnership Program

- Join the 10K Wisdom Private Partner Podcast, now available to you for free

- Grab Sharran’s 4-Week MBA for Free

Connect with Sharran:

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About the Podcast

Business School with Sharran Srivatsaa

Business School with Sharran Srivatsaa is the no-fluff, tactical podcast for founders, operators, and underdogs who want to grow with clarity, intention, and results. Hosted by entrepreneur, investor, and operator Sharran Srivatsaa—President and Managing Partner at Acquisition.com—this show cuts through the noise to deliver real-world strategies from someone who's built and exited five companies across multiple industries.

Sharran has helped scale two billion-dollar businesses, served as President of Real (NASDAQ: REAX), and led the 10x growth and sale of Teles Properties to Douglas Elliman (NYSE: DOUG). He brings lessons from Wall Street to Main Street, sharing what actually works—because he’s lived through what doesn’t.

Every episode offers simple, actionable playbooks for those who want to build extraordinary companies without the chaos. Whether you're a scrappy operator, a first-time founder, or a seasoned executive, Business School with Sharran Srivatsaa is your blueprint for building with purpose and winning on your terms.

For more free resources, visit Sharran.com

About your host

Sharran Srivatsaa

Sharran is a serial entrepreneur, sought after keynote speaker, and a respected thought-leadership resource for publications such as the Wall Street Journal, SUCCESS magazine, Huffington Post and Forbes.

While Sharran has had 5 exits in the last 19 years, and also a several humbling failed investments and business initiatives. He talks all about them on his top rated Spotify podcast, Business School.

Most recently, Sharran led Teles Properties’ unprecedented 10x growth over 5 years and a 4-year consecutive streak on the Inc. 500 fastest growing companies list resulting in its acquisition by national real estate powerhouse Douglas Elliman.

Prior to Teles, Sharran worked at both Goldman Sachs and Credit Suisse, where he collaborated with management teams of fast-growing businesses around the country on investment advisory and corporate strategy. Sharran also spent several years building recreational programs in the Caribbean, Middle East, and Hawaii for some of the finest international resorts such as the Four Seasons and Ritz-Carlton, also has deep experience working with technology companies such as Lightera (acquired by CIENA) and Obopay, a fast-growth mobile payments company.

Sharran is a Principal at Srilo Ventures, a multi-factor private investment fund that focuses investing in and advising technology companies and operating businesses in the consumer space. Having successfully completed many acquisitions, joint-ventures, management buyouts, mergers, and capital raises, Sharran serves as a director and advisor on numerous company boards.

He is also a member of the Genius Network, the highest-level marketing mastermind in the world led by whizkid Joe Polish, and also a member of Young President’s Organization (YPO).

After competing on the professional tennis tour, Sharran received his Bachelor’s degree in Computer Science from Luther College and his MBA with Honors from Vanderbilt University.